Welcome to "One Minute! One Idea!" – where we Deconstruct what’s happening at the intersection of innovation, human potential and the things we do to unlock it, known as Leadership.
Today’s idea is to "Get Real About Ideas."
Let’s face it, most leaders aren’t waking up in the middle of the night wishing their organizations could produce more off-the-wall ideas – but they ARE waking up wishing that they could find a way to grow revenue, reduce costs, and keep from being disrupted. Well - that requires innovation, which can be thought of as a steady stream of ideas that we prioritize, fund, staff and otherwise act upon, all in service to growth.
With that in mind, the focus for Season 2 is to energize innovation by finding, developing and replicating ideas, and I’m going to bring it to life with a case study that, I guarantee, you have never heard. If you’re like me (and most people I know) you’re tired of hearing about trillion dollar unicorns, because how relevant are they to most of us anyway? So, no more Jeff Bezos or Elon Musk. Instead, we’ll use a case study built around a turnaround that happened right here, in a place you would never expect.
So today’s idea is “ Get Real About Ideas”.
It’s what I’m doing.